Running a business shouldn’t feel like you’re drowning in chaos every day. But if you're struggling with inefficient systems, frustrated teams, and endless firefighting, you're not alone.
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Every decision bottlenecks at your desk.
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Your phone buzzes for “quick questions” you’ve answered a hundred times.
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Jobs back‑up because trucks leave half‑loaded, paperwork disappears, and the crew is waiting—again—for you to make the call.
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When someone calls in sick—or walks out for good—you’re the one suiting up and jumping back in, because if you don’t, the whole schedule collapses.
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94% of business problems are process problems. Only 6% are people problems.
Hi, I’m David.
I started my first business with my wife in 2008—and nearly lost her in the process.
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It grew fast. Too fast!
I was constantly putting out fires, late night bids, and holding everything together myself. She was miserable, and I was too busy to even notice.
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We sold that business. And it turned out to be the best investment I’ve ever made.
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It forced me to rethink everything—how I built businesses, how I led teams, and how I showed up at home.
That moment changed the entire trajectory of my life.
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I created Defined Frameworks to help other business owners get their lives back before it’s too late.
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After 20+ years building, scaling, and exiting companies in home services, retail, and logistics, here’s what I know:
The problem usually isn’t your people.
It’s that you never gave them a system that works.
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That’s the kind of operational friction I remove.
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Defined Frameworks exists to help you:
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Identify the hidden bottlenecks draining your time and profit
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Build workflows that make your business scalable and sellable
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Get your team aligned, accountable, and moving fast—without micromanagement
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Free yourself from the day-to-day without losing control
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I make sure your operations operate—
So your people don’t have to guess, and you don’t have to stress.
How We Operate
Every business is at a unique phase of growth, and we are ready to partner with your next strategic move.
Defined Framework
Design Your Ops Playbook +
Train Your Team to Use It
For owners who are ready to stop being the bottleneck and build a business that runs without them constantly in the mix. You don't have scalable systems, yet, and hiring a full-time COO seems out of reach.
Fractional Integrator
Ongoing Strategic Execution + Accountability
For owners who need a second-in-command to make sure the wheels don’t fall off. You’ve got the vision—you just need someone to drive execution, keep the team aligned, and move initiatives forward.
Strategic Busy Season
Strategic Data +
Timely Integration
For owners who are overwhelmed now, but know they can’t go another year like this. We gather intel in busy season, while the pain is fresh, then return in your off-season for a focused on-site install of your custom Ops Playbook.
Ready to Take Control and Scale Without the Stress?
Book your FREE strategy session now and let's start building your
Ops Playbook together.